Privacy Policy

1. Introduction

Lumina Systems ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (luminasystems.org) and use our services. By using our website or services, you consent to the practices described in this policy.

2. Services Covered

This Privacy Policy applies to all services provided by Lumina Systems, including:

• Lumina Systems website (luminasystems.org)
• Website design and development services
• Google Review funnel automation
• Auto call and text back services
• SMS/text remarketing campaigns
• CRM and lead management tools
• Any other services offered by Lumina Systems

3. Information We Collect

We may collect the following types of information:

• Personal Information: When you contact us, book a call, fill out a form, or subscribe to our services, we may collect your name, email address, phone number, business name, mailing address, and other contact information.
• SMS/Phone Opt-In Data: When you opt in to receive SMS or text messages from us, we collect your mobile phone number and your consent preferences.
• Usage Data: We automatically collect information about how you interact with our website, including your IP address, browser type and version, device type, operating system, pages visited, referring URLs, and time spent on pages.
• Communication Data: We may collect information from communications between you and our team, including call recordings, text messages, and emails, as part of our service delivery.
• Payment Information: When you subscribe to our services, we collect billing information through our third-party payment processor. We do not store full credit card numbers on our servers.

4. How We Use Your Information

We use the information we collect for the following purposes:

• Provide, operate, and maintain our services
• Communicate with you about your account, service updates, and support requests
• Send SMS/text messages related to our services (with your prior express consent)
• Send marketing communications and promotional offers (with your consent)
• Improve our website, services, and user experience
• Analyze usage patterns and trends to optimize performance
• Process payments and manage billing
• Protect against fraud, unauthorized access, and other security threats
• Comply with legal obligations

5. SMS/Text Messaging & Opt-In

When you provide your phone number and opt in to receive SMS/text messages from Lumina Systems, you consent to receive text messages related to our services, including but not limited to appointment reminders, service notifications, follow-ups, and promotional offers. Message frequency may vary. Message and data rates may apply depending on your mobile carrier plan.

• Opt-Out: You may opt out of receiving SMS messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a one-time confirmation message and will no longer receive SMS messages from us unless you opt in again.
• Help: Reply HELP to any message for support, or contact us at support@luminasystems.org.
• No Sharing of SMS Opt-In Data: We will never sell, rent, lease, or share your phone number or SMS opt-in consent information with any third parties or affiliates for their own marketing or promotional purposes. Your SMS opt-in data is strictly used by Lumina Systems to deliver the messaging services you have consented to.

6. Cookies & Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to collect usage data and improve your experience on our website. The types of cookies we use include:

• Essential Cookies: Required for the website to function properly (e.g., session management, security).
• Analytics Cookies: Help us understand how visitors interact with our website by collecting information such as page views, traffic sources, and user behavior. We use tools such as Google Analytics for this purpose.
• Marketing Cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns.
• Third-Party Cookies: Our third-party service providers (such as Google and GoHighLevel) may place cookies on your device to provide their services.

7. Third-Party Services

We use third-party services to help deliver our services, including GoHighLevel for CRM and automation, Google for analytics and reviews, and payment processors for billing. These third-party services have their own privacy policies, and we encourage you to review them. We are not responsible for the privacy practices of these third parties. We do not sell your personal information to third parties.

8. Data Security

We implement industry-standard security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit using SSL/TLS protocols
• Secure storage of personal data with access controls
• Regular security assessments and monitoring
• Limiting access to personal information to authorized personnel only

9. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. We may also retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. When your data is no longer needed, we will securely delete or anonymize it.

10. Your Rights

You have the following rights regarding your personal information:

• Access: Request access to the personal information we hold about you.
• Correction: Request correction of any inaccurate or incomplete information.
• Deletion: Request deletion of your personal information, subject to legal obligations.
• Opt-Out of Marketing: Unsubscribe from marketing emails by clicking the 'unsubscribe' link in any email, or opt out of SMS messages by replying STOP.
• Data Portability: Request a copy of your data in a commonly used format.
• Withdraw Consent: Withdraw your consent for data processing at any time, where consent is the basis for processing.
• Update Information: Update or modify your personal information by contacting us directly.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from anyone under 18. If we become aware that we have collected personal information from someone under 18, we will take steps to delete that information promptly.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. Your continued use of our services after changes are posted constitutes your acceptance of the revised Privacy Policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

• Email: support@luminasystems.org
• Website: luminasystems.org/contact